Privacy Policy
1. Data controller
The data controller responsible for data processing on this website is:
Marina Linde
Marina Linde Consulting
Mozartstr. 5
85354 Freising
Germany
Email: hello@linde-consulting.com
2. General information on data processing
We only process our users' personal data to the extent necessary to provide a functioning website and our content and services, or where consent has been given. Personal data is regularly processed only on the basis of consent (Art. 6(1)(a) GDPR), for the performance of a contract or pre-contractual measures (Art. 6(1)(b) GDPR), or on the basis of a legitimate interest (Art. 6(1)(f) GDPR).
Personal data is deleted as soon as the purpose of storage no longer applies and no statutory retention obligations prevent deletion.
3. Provision of the website and creation of log files
This website is hosted by IONOS SE. Every time this website is accessed, our system automatically collects data and information from the accessing computer system (server log files). The following data is collected: IP address, date and time of the request, content of the request, access status/HTTP status code, amount of data transferred, browser used and its version, operating system, and the previously visited page (referrer URL).
Processing is based on our legitimate interest in the technically error-free presentation and security of our website (Art. 6(1)(f) GDPR). Log file data is stored for a maximum of seven days for security purposes (e.g. to investigate misuse or fraud) and then deleted.
4. Search engine optimization and structured data
To make our website findable in search engines, we use structured data (Schema.org markup) as well as an XML sitemap and a robots.txt file. These contain exclusively information that is already publicly visible on this website (e.g. company name, contact details, address as stated in the Imprint). No additional personal data is collected, no cookies are set, and no data is transmitted to third parties in this process; the information is merely read by search engine crawlers.
The legal basis is our legitimate interest in the findability of our offering (Art. 6(1)(f) GDPR).
5. Cookies, local storage and your consent
This website does not use any cookies or tracking scripts that are not technically necessary before you have expressly consented via the cookie banner. We store your decision (consent or refusal) as technically necessary in your browser's local storage, so that you are not asked again on your next visit. Your decision is valid for no more than six months; after that, and after any substantive change to this privacy policy, we will ask you again. This storage itself is required for the operation of the website and is based on Art. 6(1)(f) GDPR.
On the “AI Landscape” page we also store the filters you last set in your browser's local storage so they are kept on your next visit. This data does not leave your device and is not transmitted to us or third parties. Beyond that, we store nothing on your device without your consent. You can clear local storage at any time via your browser settings.
You can change your cookie decision at any time via the "Cookie Settings" link in the footer of this page.
6. HubSpot (web analytics & marketing automation)
After you have given your consent via the cookie banner, we use HubSpot, a service provided by HubSpot Ireland Limited, One Sir John Rogerson's Quay, Dublin 2, Ireland. The tracking code is delivered via EU servers (js-eu1.hs-scripts.com).
HubSpot enables us to analyze user behavior on our website (e.g. pages visited, time spent, click paths) as well as marketing automation (e.g. matching form inquiries, email marketing). The following data may be processed: IP address, browser and device information, pages visited, access time, referrer URL, and, where applicable, contact details you have voluntarily provided. After consent has been given, we also transmit selected interactions to HubSpot as additional page views: viewing the contact section, submitting the contact form, clicking WhatsApp or “Straight to step 2”, and opening a case or tool. Without consent, none of this is recorded.
The legal basis is your consent pursuant to Art. 6(1)(a) GDPR. You may withdraw your consent at any time with effect for the future via "Cookie Settings" in the footer; this does not retroactively remove scripts already loaded, but no new data will be collected.
For more information on data processing by HubSpot, please see HubSpot's privacy policy (opens in new tab).
7. Contact form
Our contact form does not transmit your details to a server. Instead, when you submit it, your local email client opens with a pre-filled message addressed to hello@linde-consulting.com. Only once you actually send this email yourself are your details (name, email address, message) transmitted to us via your own email provider.
The legal basis is Art. 6(1)(b) GDPR (pre-contractual inquiry) or Art. 6(1)(f) GDPR (legitimate interest in processing your inquiry). We store the data received this way only for as long as necessary to process your inquiry, unless statutory retention obligations require otherwise.
Contact via WhatsApp
On the home page we offer a link you can use to message us via WhatsApp. Merely visiting our website does not transmit any data to WhatsApp. Only when you click the link does WhatsApp (app or website) or the wa.me website of WhatsApp Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland, open; from that point on, WhatsApp's privacy policy applies. If you message us, we process your phone number, your profile name and the content of your message in order to handle your inquiry. WhatsApp belongs to the Meta group; data may be transferred to the USA by WhatsApp/Meta (Meta is certified under the EU-U.S. Data Privacy Framework). Using WhatsApp is voluntary — you can always reach us by email instead.
The legal basis is Art. 6(1)(b) GDPR (pre-contractual inquiry) or Art. 6(1)(a) GDPR (your decision to contact us via WhatsApp). We store messages only for as long as necessary to process your inquiry, unless statutory retention obligations require otherwise.
8. Recipients and processors
- IONOS SE — website hosting
- HubSpot Ireland Limited — web analytics & marketing automation, exclusively after your consent
Data processing agreements pursuant to Art. 28 GDPR are in place with IONOS SE and HubSpot Ireland Limited.
9. Your rights
As a data subject, you have the following rights:
- Right to access (Art. 15 GDPR)
- Right to rectification (Art. 16 GDPR)
- Right to erasure (Art. 17 GDPR)
- Right to restriction of processing (Art. 18 GDPR)
- Right to data portability (Art. 20 GDPR)
- Right to object to processing (Art. 21 GDPR)
- Right to withdraw consent given, with effect for the future (Art. 7(3) GDPR)
You also have the right to lodge a complaint with a data protection supervisory authority regarding the processing of your personal data, e.g. with the Bavarian State Office for Data Protection Supervision (BayLDA), as our registered office is located in Bavaria.
10. Changes to this privacy policy
We update this privacy policy whenever the services we use or the applicable law change. The current version can always be found on this page.